{"id":25645,"date":"2025-03-06T15:47:45","date_gmt":"2025-03-06T14:47:45","guid":{"rendered":"https:\/\/apshaps.se\/?page_id=25645"},"modified":"2025-11-04T13:31:21","modified_gmt":"2025-11-04T12:31:21","slug":"about-us","status":"publish","type":"page","link":"https:\/\/apshaps.se\/en\/about-us\/","title":{"rendered":"About us"},"content":{"rendered":"\n\n\t<section class=\"section subpage-title\" id=\"section_949585853\">\n\t\t<div class=\"section-bg fill\" >\n\t\t\t\t\t\t\t\t\t\n\t\t\t\n\n\t\t<\/div>\n\n\t\t\n\n\t\t<div class=\"section-content relative\">\n\t\t\t\n\n<div class=\"row row-collapse align-center\"  id=\"row-686209753\">\n\n\n\t<div id=\"col-1047317418\" class=\"col medium-8 small-12 large-5\"  >\n\t\t\t\t<div class=\"col-inner text-center\"  >\n\t\t\t\n\t\t\t\n\n<h1>About Us<\/h1>\n\t<div id=\"text-93986430\" class=\"text text-beige\">\n\t\t\n\n<p>our history<\/p>\n\t\t\t<\/div>\n\t\n<p>In 2016, we founded A. P. Shaps Atelier, a creative space where passion for art and craftsmanship comes together. Two years later, we opened the doors to our exclusive boutique\u2014a place where we welcome our customers to a unique and personal diamond experience.<\/p>\n<p>\u00a0<\/p>\n<a href=\"https:\/\/apshaps.se\/book-an-appointment\/\" class=\"button primary shaps-btn-dark\" >\n\t\t<span>Book a meeting<\/span>\n\t<\/a>\n\n\n\n\t\t<\/div>\n\t\t\t\t\n<style>\n#col-1047317418 > .col-inner {\n  padding: 0px 15px 0px 15px;\n}\n<\/style>\n\t<\/div>\n\n\t\n\n<\/div>\n\t<div id=\"gap-145042021\" class=\"gap-element clearfix show-for-medium\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-145042021 {\n  padding-top: 60px;\n}\n<\/style>\n\t<\/div>\n\t\n\n\n\t\t<\/div>\n\n\t\t\n<style>\n#section_949585853 {\n  padding-top: 60px;\n  padding-bottom: 60px;\n  background-color: rgb(255, 255, 255);\n}\n<\/style>\n\t<\/section>\n\t\n\n\t<section class=\"section\" id=\"section_1866713614\">\n\t\t<div class=\"section-bg fill\" >\n\t\t\t\t\t\t\t\t\t\n\t\t\t\n\n\t\t<\/div>\n\n\t\t\n\n\t\t<div class=\"section-content relative\">\n\t\t\t\n\n<div class=\"row row-collapse row-full-width align-middle\"  id=\"row-306486880\">\n\n\n\t<div id=\"col-831044001\" class=\"col text-column medium-6 small-12 large-6\"  >\n\t\t\t\t<div class=\"col-inner text-center\"  >\n\t\t\t\n\t\t\t\n\n\t<div id=\"text-2253431236\" class=\"text no-margin citation\">\n\t\t\n\n<h2>Our Founder<\/h2>\n<p>Early on, we identified a gap in the Swedish market, where we felt that, with our deep love for jewelry, diamonds, and gemstones, we could make a real difference. Our ambition is not only to offer exceptional jewelry but also to create an unparalleled customer experience through expertise, care, and a genuine passion for our craft.<\/p>\n<p>With a love for timeless elegance and an understanding of the personal value of each piece, we strive to guide you as a customer toward decisions that suit your style and life story. Our jewelry is designed to be a part of your life forever, and we are here to help you find something that both impresses and endures for generations.<\/p>\n\t\t\t<\/div>\n\t\n\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-2001419328\" class=\"col medium-6 small-12 large-6\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\n\n  <div class=\"banner has-hover is-full-height has-parallax\" id=\"banner-764821614\">\n          <div class=\"banner-inner fill\">\n        <div class=\"banner-bg fill\" data-parallax=\"-1\" data-parallax-container=\".banner\" data-parallax-background>\n            <img fetchpriority=\"high\" decoding=\"async\" width=\"1440\" height=\"1920\" src=\"https:\/\/apshaps.se\/wp-content\/uploads\/2025\/03\/A.P.Shaps_.CEO_.jpg\" class=\"bg attachment-original size-original\" alt=\"Nathalie Haugeberg VD och grundare\" loading=\"eager\" \/>                                    \n                    <\/div>\n\t\t\n        <div class=\"banner-layers container\">\n            <div class=\"fill banner-link\"><\/div>            \n\n\n        <\/div>\n      <\/div>\n\n            \n<style>\n#banner-764821614 {\n  padding-top: 299px;\n}\n#banner-764821614 .banner-bg img {\n  object-position: 45% 19%;\n}\n@media (min-width:550px) {\n  #banner-764821614 {\n    padding-top: 500px;\n  }\n}\n@media (min-width:850px) {\n  #banner-764821614 {\n    padding-top: 100%;\n  }\n}\n<\/style>\n  <\/div>\n\n\n\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n<\/div>\n\n\t\t<\/div>\n\n\t\t\n<style>\n#section_1866713614 {\n  padding-top: 0px;\n  padding-bottom: 0px;\n}\n<\/style>\n\t<\/section>\n\t\n\n\t<section class=\"section section-with-bg lightbeige-bg\" id=\"section_734930766\">\n\t\t<div class=\"section-bg fill\" >\n\t\t\t\t\t\t\t\t\t\n\t\t\t\n\n\t\t<\/div>\n\n\t\t\n\n\t\t<div class=\"section-content relative\">\n\t\t\t\n\n<div class=\"row row-collapse row-full-width align-middle align-center\"  id=\"row-1580683994\">\n\n\n\t<div id=\"col-1903094615\" class=\"col text-column medium-9 small-12 large-9\"  >\n\t\t\t\t<div class=\"col-inner text-left\"  >\n\t\t\t\n\t\t\t\n\n\t<div id=\"text-2685875017\" class=\"text no-margin citation\">\n\t\t\n\n<h2><em>&#8221; True craftsmanship cannot be forged by machines or rushed production. It is the result of skilled artisans, working with their hands, pouring passion and precision into every detail &#8220;<\/em><\/h2>\n<p>Nathalie Haugeberg, CEO and founder.<\/p>\n\t\t\n<style>\n#text-2685875017 {\n  text-align: center;\n}\n<\/style>\n\t<\/div>\n\t\n\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n<\/div>\n\n\t\t<\/div>\n\n\t\t\n<style>\n#section_734930766 {\n  padding-top: 0px;\n  padding-bottom: 0px;\n}\n<\/style>\n\t<\/section>\n\t\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":7,"featured_media":0,"parent":0,"menu_order":6,"comment_status":"closed","ping_status":"closed","template":"page-blank.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-25645","page","type-page","status-publish","hentry"],"acf":{"faq_enable":false,"faq_schema_enable":false,"faq_title":"","faq_items":null},"_links":{"self":[{"href":"https:\/\/apshaps.se\/en\/wp-json\/wp\/v2\/pages\/25645","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/apshaps.se\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/apshaps.se\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/apshaps.se\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/apshaps.se\/en\/wp-json\/wp\/v2\/comments?post=25645"}],"version-history":[{"count":10,"href":"https:\/\/apshaps.se\/en\/wp-json\/wp\/v2\/pages\/25645\/revisions"}],"predecessor-version":[{"id":31197,"href":"https:\/\/apshaps.se\/en\/wp-json\/wp\/v2\/pages\/25645\/revisions\/31197"}],"wp:attachment":[{"href":"https:\/\/apshaps.se\/en\/wp-json\/wp\/v2\/media?parent=25645"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}